Case Study: “Honeywell Product Integration”

As part of a comprehensive video marketing strategy, we sometimes create compelling video content on the fly. Not every project requires state-of-the-art cameras, complex storyboarding or high-end graphics.  Sometimes, raw and simple are better.  A video case study series can be drip marketed: produced quickly and released on social media over time to engage potential clients.

 

In this sample, Integrated Productivity Systems (IPSi) demonstrates how its client utilized Honeywell products to run a more efficient factory. One three-hour shoot led to a series of five short videos. Part 1 below examines how the factory was run prior to the integration.

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